Without a strong business and a healthy profit, architects cannot afford to be good professionals: to improve their craft through research, to be curious, or expand their knowledge and explore better ways of delivering value, let alone great architecture. This session looks at the foundations that are needed to create a strong business to support creative excellence.

"CAROLINE COLE MA Cantab, FRSA, Hon FRIBA Caroline Cole read architecture at the University of Cambridge and during her professional life has worked both as a design consultant and as a client commissioning design professionals for the built environment. She is a Director of Colander Associates Ltd. In this role, she has inspired many of the UK’s most successful architectural practices to develop their businesses and has worked alongside some of the most influential developers and building owners, helping to formulate their approach to architecture. "