This time we’re lucky to welcome Sergey Andronov, @sergey_andronov, Brand Designer at Manychat, where he leads the in-house brand studio shaping the identity of a platform used by millions of creators and brands to connect with their audience on Instagram, TikTok, WhatsApp & more.After years in creative and advertising agencies (he even designed the Olympic Games website 👀), Sergey now combines that fast-paced agency edge with the long-term vision of product design. Think: brand strategy meets systems thinking.In this talk, he’ll share how he built a brand design team at Manychat, not in ideal conditions, but through constant change. Think entering the world of engineering (as a brand designer), navigating a global pandemic, rectuitment challenges, relocations… you get the idea.We’ll explore how a resilient, distributed team can shape how a company sees and uses brand, how to build trust through action, and why creative leadership often means growing through the storm (not waiting for it to pass).Sounds good, right?🗣 Talk in English 🍸 Drinks & music
