When Architecture and Design speak pixel
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When Architecture and Design speak pixel

By IE University - Brazil

Join us for a special session organized by IE University in collaboration with alumnae from the School of Architecture & Design.

Date and time

Location

Studio MK27

Rua Padre Joao Manoel, 808 - 1st floor, Sao Paolo Sao Paulo, 01411-000 Brazil

Performers

  • Amanda Ferber
  • Julia Getschko
  • Nathalia Lima
  • Cristina Mateo - Moderator

Agenda

Amanda Ferber

Amanda Ferber

She's a curator and communicator, founder & CEO of Architecture Hunter, an independent and innovative media platform for architecture and design with a global audience of more than 3.5 million people...

Julia Getschko

Julia Getschko

Julia Getschko is PMO at Hueb Ferreira Arquitetos, where she leads the strategic management of projects, bridging business, design, and innovation. She holds an MBArch in Business for Architecture & ...

Nathalia Lima

Nathalia Lima

Nathalia Lima is an architect (FAU USP, 2019) with a focus on architectural communication and strategic management. She began her career in the design and new business departments of architecture stu...

Moderator

Cristina Mateo

Dr. Cristina Mateo is Associate Dean at IE School of Architecture and Design. She is a specialist in urban ethnography, tourism, branding, communication, and E-Transformation & New Business Models. S...

Good to know

Highlights

  • 2 hours, 30 minutes
  • In person

About this event

In this conversation, three Brazilian architects — Amanda Furber, Julia Getschko, and Nathalia Lima — will reflect on how architectural communication has transformed over the last decades. From traditional, craft-bound, expert-to-expert media, to today’s fast, public-facing, data-rich, and interactive tools — such as real-time renders and social feeds — this new landscape is redefining the way architects present, connect, and engage with society.

The session will be moderated by Dr. Cristina Mateo, Associate Dean of IE School of Architecture and Design, who will bring her expertise in urban ethnography, branding, communication, and digital transformation to enrich the discussion.

  • Date: October 30th, 6:00 p.m. (BRT)
  • Venue: Studio MK27, Rua Padre João Manoel, 808 – 1st floor, São Paulo
  • Format: Also available online

Organized by

IE University - Brazil

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Free
Oct 30 · 6:00 PM GMT-3